Whats Behind the Art - Elements of Design

 What's behind the art; the elements of our design.

All  artwork wether commercial or not relies on the basic elements and principles of design. Our work plays with  colour, line, repetition and contrasts and empahsize.

Wild and blurry brush strokes of red, green and blue give a sense of chaos and disorder. The lines lead the eye all over the background through  the repetition of moving brush strokes. The blue on red paint also creates contrast, particularly next to the complimentary red and green paint.

In the foreground is our message. "What are you looking for, this Christmas?" Most of the words are painted white except for the Christ in Christmas which was left in the natural wood state.  Among all the chaotic swirls of colour Christ dominates the scene.  Among all the commercials, shopping, stress and anxiety, we're hoping Christ is part of  this Christmas.

You don't have to look very far to find Jesus.  He may be the person standing next to you in line at the grocery store with very little to buy, the person requesting can food for your local Soup Kitchen, or the quiet voice you hear in your heart asking the question " what am I looking for this Christmas?".

I hope to upload an image of our billboard soon.

Thank you for reading.
Merry Christmas.